Wednesday, September 4, 2013

Increase traffic to your website naturally

Increase traffic to your website naturally

Before you run out and spend money on internet advertising read this article. This explains a few simple ways to attract real traffic to your site and boost your sales without paying anything. Try implementing these techniques into your website marketing and we guarantee you will see positive results within 2-3 weeks.

Have a blog attached to your website and post new articles at least several times a month.

Every web page has the potential to rank well in search engines and draw traffic from other sources, like social media sites and the blogosphere. Of course, whether a page draws traffic (and links) depends on whether it's optimized and how remarkable (useful, interesting, etc.) it is. Blogging is a great way to add interesting content to your site so you can get more traffic and leads. Make sure your blog is easy to find (linked directly from your homepage). Make sure you have an easily located RSS feed and make sure it is simple for readers to share your blog content. Everytime you publish a new article be sure to share it on Twitter and Facebook.

Companies that blog have 97% more inbound links than those that don't. Creating great content is the key to getting inbound links there's just no substitute.
  • Did you know that companies that blog get 55% more web traffic and 70% more leads than those that don't?
  • B2B companies that blog generate 67% more leads per month than those that do not.
  • Businesses that blog at least 20 times per month generate 5X more traffic and 4X more leads than those that only blog a few times per month.
  • About 46% of daily internet users read more than one blog every day.
  • Blog posts that were shared on Twitter and Facebook got 149% more inbound links than those not shared on social media at all.
  • Blog posts shared on Twitter get 113% more inbound links than those not shared on social media at all.
  • Create fresh and engaging content often.
Search engines look for fresh content so that they can serve it up later in search results. If they don't index it, results won't show it. The more fresh content you create, the more often search engines will come back looking for more. It's a beautiful thing. It's the cycle of life.

  • 46% of daily searches are for research on products or services. The more pages you have, the better chance you have of ranking high.
  • Make sure all the images on your website are searchable.
  • Images are invisible to search engines, and alt tags are a wicked easy way to tell search engines what your page is about. Tuck in a keyword between some alt tags and maximize the impact of the images on your site.
  • Make sure your page titles & descriptions are all unique and do not start with your company name.
  • The first word in a page title is given the most weight (or importance) by Google. Use something other than your company name to give yourself a boost ranking for other keywords.
  • 60% of all organic clicks go to the top three organic search results. Snag one of those spots by optimizing your page titles.
  • 75% of users never go further than the first page of search results. Compelling page descriptions can help you stand out.
  • Be sure to get as many other sites to link to you as possible.
  • Every link to your site is another vote in the giant popularity contest that is the internet. The more sites that link to you, the better you will rank. Keep on creating and sharing all that great content, and you'll keep moving closer to the top of the charts.
Have a mobile version of your site.

  • Having a website that displays well on mobiles devices is becoming more and more important as 35% of American adults have a smartphone and 87% of smartphone owners access the internet on their mobile devices. When mobile optimizing your site, you want to take into account smaller screen sizes and slower bandwidths. This means using smaller images and font sizes, thinking about how much content is displayed on a single page. Also make sure to have a meta viewport tag, which tells a mobile device how to orient your site on the screen. It also determines if a page can be scaled larger or smaller and if it should rotate as the user rotates their mobile device.
  • By 2018, more than 95% of Americans will own a smartphone.
  • 86% of C-level executives use a smartphone.
  • 74% of smartphone users have made a purchase from their smartphone.
Have a strong social media presence.

  • 57% of small businesses say social media is beneficial to their business, which is no wonder since being active on Twitter and Facebook has been shown to increase the number of inbound links, traffic and leads. As a result, 54% of companies increased their investment in social media & blogs in 2011. Keep your article and blog links spreading all over twitter and you will generate a ton of traffic. Make sure to link to your social media profiles from your hompage. Twitter should be more than your personal soap box. If all you're doing is tweeting about yourself and your business, people aren't going to be listening very much. Instead, try engaging with your followers by replying to THEIR tweets, asking questions, and just chatting once in a while.
  • Companies with over 1,000 Twitter followers get 6X more traffic.
  • 79% of US Twitter users are more likely to recommend the brands that they follow.
  • More than 1/2 of active Twitter users follow companies, brands, or products on social networks.
  • Nearly 2/3 of US Internet users regularly use a social network.
  • Did you know that 93% of US adult internet users are on Facebook? Unless you only sell to that laggy little 7% of all internet users, think again!
Use landing pages with forms to convert your visitors into leads.

  • Landing pages with conversion forms are a great way to get leads from your website. Make sure you are collecting contact information from your visitors so that you can follow up with them later and be in touch. Without landing pages, you can't convert your website traffic into customers.
  • Businesses with 31 to 40 landing pages get 7X more leads than those with only 1 to 5.

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